The need for a flexible and scalable solution was driven by the growth of the company.
Customers’ database expanded and new employees joined the sales team. More incoming orders
raised a few questions. How much time is needed to complete the order? Are there any so-called "bottlenecks"
in the process of sales and order execution? What are their possible causes?
The analysis of the sales process showed, among other things, that sometimes customers wanted to withdraw
an order already at the stage of its execution, or that there were customer inquiries that remained unattended
by the sales team for too long.